isomd

I’m Done with TV: Part 1 | June 16, 2010

     I’m done with Television. I can’t stand a lot about it. But advertisers, I really don’t like. They have stopped advertising products. They advertise lifestyles and fantasies; most of which has nothing to do with the product. A commercial I see a lot is a totino’s pizza rolls commercial. Aimed at little kids, teenagers too I guess. But it starts out with kids having a water fight and saying their favorite things of summer. “Having fun”, wearing our “favorite colors”(This color one is a stupid line), and then “Jamming to our favorite bands”. Then is goes “And Totino’s!” They eat and run around, promoting physical activity while advertising a not so healthy product. Then it continues, with a skateboarder(I forget what exactly he likes, then a girl underwater “Friends”(saying what she likes), and then a kid says “But most of all, Totino’s!”. The commercial is basically saying some tiny pizza roll is better than everything, friends, family, fun, etc. And it’s promoting a lifestyle like “Hey, if you eat Totimo’s you’ll have friends and be cool too, and you’ll automatically have a life.” It’s stupid how advertisers get us. Commercials like this sadly work too. I saw a commercial based just of blurry lights on a dark background. Just lights, then at the end, showed a car. I would go into what the appeals to the commercial is and so forth, but that would be an essay. I was purely using that as an example. Goodbye for now.

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